Top 3 areas to focus on before décor
The most heartbreaking thing I hear from event attendees is when they attend an event and say, “it was the most beautiful event I’ve ever attended but it was so unorganized, and the program dragged on forever!” Now don’t get me wrong, I love a beautiful event just as much as the next person, and my background started in making events look amazing. Over the course of 10 years I’ve found there are 3 top areas to cover before making décor a priority.
1. Relationships before décor
Bring the people in and get them committed to your event and/or cause first, then start adding in elements as time goes on. Just because you spend the money on making it look awesome, or think it’s going to make people think it is better than it is, it’s wrong the approach. Your goal is to build a good relationship with your attendees first.
2. Experience before décor
Consider how you will greet your guests by a human before you think about putting up a decorative entrance. They might think it’s cool for a minute, but when no one is there to greet them or tell them where to go and what they should be doing the cool entrance is only going to spiral downward fast. Think through how you can provide a high touch experience throughout your event then add in the décor to surround the personal touch. Our rule of thumb is to provide a surprise every hour on the hour😊
3. Programming before décor
Onstage programming and timing of your event is more important than décor. Spend time finding ways to entertain, or make your audience laugh. Think through transitions using video, voice of God announcements and entertainers. Keeping people engaged is more important than your centerpiece. Guests will remember how you made them feel, before they remember the table décor.
When you consider these 3 areas first to create the best event possible, décor becomes the icing on the cake over time as you thoughtfully introduce it into your budget. Décor can keep the attention of your audience and create excitement, but if they leave not feeling taken care of or that the event was unorganized, this leaves a deeper impression on them and no amount of décor will keep them coming back.
Multi Day Conferences, Special Events and Fundraisers